Social Media Campaign: #unitedcaring

Social media: #unitedcaring

UWATX wanted to take the volunteering relationship online, so I came up with a hashtag campaign and related promotions (signage, event dashboard and social media) to start and spread the social conversation around our citywide volunteering days.

Philanthropy in #ATX infographic

Data visualization: Amplify ATX infographic

UWATX wanted to engage in an existing conversation during a citywide day of giving, but didn’t want to ask for money. I researched and found data sources, designed an infographic and created snackable social content to participate in the conversation without making a direct ask.